Step 3 | Defining the strategic focus
Deciding the strategic focus connects occupational exposure with personal fit.
After understanding the strategic option space, the next step is to decide which strategy, or compatible combination of strategies, to pursue — the strategic focus.
The Playbook uses a funnel-like structure that progressively narrows the four strategic options. It first takes an outside-in perspective on the current or targeted occupation, depending on whether the individual is already in the workforce or about to enter it, before turning to an inside-out perspective on the individual’s situation and preferences.
The outside-in analysis asks, based on the respective occupational exposure, whether differentiation or augmentation within the current career path may be sufficient, or whether a more substantial move toward repositioning or evasion is needed. The inside-out analysis then asks whether the remaining options fit the person’s capabilities, risk tolerance, learning preferences, constraints, and time horizon.
The resulting strategic focus may consist of a single strategy or a compatible combination. Differentiation is the most flexible option. Augmentation combines well with differentiation or repositioning. Repositioning and evasion are mutually exclusive, while evasion is only meaningfully compatible with differentiation.
Step 3 in 30 seconds
Strategic focus is where analysis becomes choice. The thesis uses occupational exposure to judge whether light or larger adjustments are needed, then tests the remaining strategies against personal fit so the chosen focus makes sense analytically and practically.